As part of the QSS Customer Experience modular structure, Malcom consists of both front and backend applications, mobile applications, and APIs, allows merchants easy integration with their existing merchants' infrastructure and other 3rd party software.
With Malcom, an extended cloud-based mobile wallet that includes the most comprehensive customer relation, marketing & loyalty solution, you get that and many more tools that you need to truly get to know your customers.Learn more
Strategy experience and analytical expertise combine to enable decision making and create value
Privacy data regulations
Linking corporate, financial strategy, transactions and a capital markets perspective to create value
Applying an outside-in perspective and helping clients achieve growth are fundamental to our approach
Run the omni-channel communication (SMS, Viber, email) and manage them at the level of one or more campaigns
An integrated approach linking acquisition strategy, due diligence and merger integration
We help companies confidently address technology-related decisions and ensure their IT organizations
360 ° view campaign
Monitor the implementation of the campaign, up to the final purchase of a product or offer from the campaign (360 ° view)
Identifying opportunities and developing business cases to make sustainability a source of on-going value
Many merchants are missing added value to customers and fail to build an emotional connection.
The value of Malcom’s marketing module is in targeted sales campaigns that can be created in minutes
and go live immediately while giving you real-time powerful customer data and marketing insights as well.
You can boost your conversion with real-time budget campaign tracking, and build better customer relationships with offers, gifts, and awards by understanding insights.
Create a two-way dialogue between your brand and customers with our a pay-as-you-go model.
Today, customers prefer to buy from stores they trust. To establish that
trust and make loyal customers for your brand, rewarding them is most important.
In the competition to win loyal customers, you should give them a head start. For any business to be successful, it needs loyal customers at every step to earn a perpetual profit. Ditch the plastic card and embrace mobile to engage your customers with relevant and timely content like offers, coupons, and tickets to increase redemption and drive loyalty.
Loyal customers are worth up to 10 x as much as their first purchase.
Understanding customers is the key to providing them with personalized rewards, coupons,
and discounts which in turn results in strong customer relationships and sales increase.
With Malcom's analytics, you get an advanced analytical and reporting platform for monitoring and optimizing both loyalty programs and marketing campaigns. It also enables consumption tracking, funds’ inflow, review of completed transactions with all details and insight into bills with amounts and discounts.
Malcom resides in your mobile wallet app and cloud and integrates and manages the entire merchants'
interaction with their customers respecting fully GDPR and other privacy data regulations.
Enable customers to define smart actions that help them easily automate manual tasks and provide smart contextual insights to improve their financial position.
Malcom uses ML-driven fraud prevention algorithms that reduce the risk of experiencing both internal and external loyalty fraud.