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QSS Customer Experience platform
Merchants fail to leverage hyper-personalization and utilize Customer Data to drive revenue. Malcom helps you create superior customer experiences with predictive customer insights. It includes the most comprehensive customer relation, marketing & loyalty solution, and advanced analytics that you need to get to know your customers truly.
As part of the QSS Customer Experience modular structure, Malcom consists of front and back-end applications, mobile applications, and APIs, allowing merchants easy integration with their existing merchants' infrastructure and other 3rd party software.
Strategy experience and analytical expertise combine to enable decision-making and create value.
Privacy Data Regulations
Linking corporate, financial strategy, transactions, and a capital markets perspective to create value.
Applying an outside-in perspective and helping clients achieve growth is fundamental to our approach.
Run the omnichannel communication (SMS, Viber, email) and manage them at the level of one or more campaigns.
An integrated approach linking acquisition strategy, due diligence, and merger integration
We help companies confidently address technology-related decisions and ensure their IT organizations.
360 ° View Campaign
Monitor the implementation of the campaign, up to the final purchase of a product or offer from the campaign (360 ° view).
Identifying opportunities and developing business cases to make sustainability a source of ongoing value.
Smart end-to-end customer experiences.
QSS Customer Experience platform optimizes the experience of your digital banking customers. The experience manager that comes with fully integrated CRM, targeted campaign management capabilities, loyalty programs and analytics enables merchants to easily edit web pages and run targeted sales campaigns to increase online conversion and sales results.
Empower your Marketing team with winning campaigns
Many merchants are missing added value to customers and fail to build an emotional connection. The value of Malcom’s marketing module is in targeted sales campaigns that can be created in minutes and go live immediately while giving you real-time powerful customer data and marketing insights as well. For example, you can boost your conversion with real-time budget campaign tracking and build better customer relationships with offers, gifts, and awards by understanding insights.
Create a two-way dialogue between your brand and customers with our pay-as-you-go model.
Reward Loyalty! Nourish your customers happiness
Today, customers prefer to buy from stores they trust. To establish that trust and make loyal customers for your brand, rewarding them is most important. In the competition to win loyal customers, you should give them a head start. For any business to be successful, it needs loyal customers at every step to earn a perpetual profit. So ditch the plastic card and embrace mobile to engage your customers with personalized rewards, coupons, and discounts, resulting in strong customer relationships and sales increases.
Loyal customers are worth up to 10 x as much as their first purchase.
Achieve Business Impact with AI driven Insights
The analytics module is supported with industry-leading machine learning algorithms tightly integrated with CRM, Marketing & Loyalty modules enabling you real-time 360 customer view and monitoring of your marketing and loyalty campaigns cost and success.It also enables consumption tracking, funds’ inflow, review of completed transactions with all details, and insight into bills with amounts and discounts.
Smart Payment: easy and secure
Malcom resides in your mobile wallet app and cloud and integrates and manages the entire merchants' interaction with their customers respecting GDPR and other privacy data regulations fully.Enable customers to define smart actions that help them easily automate manual tasks and provide smart contextual insights to improve their financial position.
Malcom uses ML-driven fraud prevention algorithms that reduce the risk of experiencing both internal and external loyalty fraud.
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